Hey, I'm Jacquelyn



Hello I’m Jacquelyn. I’m mum to Sienna, wife to Adam, and a former secondary school teacher. I have a busy life but I wouldn’t change any of it for the world.
I make lists for every aspect of my life and for every occasion, because I LOVE to be organised and productive - I adore the satisfaction of ticking things off! I’m also a dreamer with big goals.
I lost my dad to cancer when I was teenager, and am determined to make the most of my time on this earth. I aim to fit my work, housework and cooking in as little time as possible so I can spend the rest of my time making memories with my family, going on adventures and self-care. Life is for living!
My mission is to help others do the same. I want to provide those who want help with the support and tools they need to enjoy a more organised life, creating products to help become more efficient, relieve stress and focus on whatever task is at hand.
To plan something gives focus. Organising your priorities makes other areas of your life less overwhelming.


Pretty Perfect Products began in my little two-bedroom flat in 2017, after I made some personalised products for family and  friends. 
I created a Facebook page and my order books grew from there. My personalised water bottles quickly became a bestseller!
The first lockdown in 2020 was the real turning point. One day, I was trying to make the most of being at home, creating a list of jobs that we didn’t normally get the chance to do.
I was in the box bedroom that doubled as my office and there were orders and stuff everywhere: admin and paperwork was crammed in alongside all my products and packaging.


I had five or six different notebooks on the go: a to-do list for home, work, health, finance and more. It was ridiculous! I needed to condense everything and really wanted a planner that had all of this in one place. I spent hours looking online for a suitable product and came up empty-handed.
I realised I had to fill the gap. I told Adam about my idea and the Pretty Perfect Planner, which has everything in one place, was born!


I shared it on my Instagram story, thinking I couldn’t be the only person who needed something like this in their lives. It turned out I was 100% right. 
I sold 500 Pretty Perfect Planners in a single week, and even had celebrities including TV presenter Alison Hammond, and Love Island stars Laura Anderson and Dani Dyer, following my page and ordering my products. 
That overwhelmingly positive response encouraged me to pursue some of my other ideas, including the Overthinker and the Christmas Planner, which were also best sellers. 


By this time, Pretty Perfect Products had taken over our house. There was packaging in one room, products in another, it was chaos! Adam and I were in the kitchen every evening packaging up on the floor while also trying not to wake Sienna.
We needed more space, so in August 2020 we converted our garage into PPP HQ, and it is now my beautiful office. 
We also expanded the team, taking on my friend Michelle. She is my rock, packaging all the orders, doing all the filing and helping with the jobs I’m not keen on, including all the admin! 
Pretty Perfect Products would not be where it is today without Michelle and her two daughters Issy and Abbie (who also happen to be ex-students). They are amazingly helpful and are my little squad, alongside Adam and Sienna.


I knew nothing about running a business when I started, there is SO much work behind the scenes and I’m still learning every single day. It’s not easy - far from it - but I am SO proud of what I’ve achieved and eternally grateful for the support I have. 
I love what I do, and there are ideas pouring into my head every single day. I can’t wait to show you what else Pretty Perfect Products have in store...